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Clark Wolf
President & Founder
Clark Wolf has more than twenty years of
experience in the food industry and is
founder and President of Clark
Wolf Company, a New York-based food and
restaurant consulting firm. He has been called the "slam dunk, hit city food consultant"
and a "Merchandising Maestro."
Wolf is a
Contributing Authority to Food
Arts Magazine and has written a
regular cuisine and culture commentary
column for Forbes
Magazine. He is currently working on
a book about America’s cheeses for Simon & Schuster. He has
been a contributing editor to COOK'S
Magazine and Mirabella,
a consulting editor to the Gourmet
Retailer and Wine &
Food Companion and editorial
director of Spice, a food and beverage
industry publication. In addition to
numerous other media appearances, he has
appeared on CNN,
the
TV Food Network, and as a regular
contributor on CNBC's
"The
Real Story”. He was The
Cheese Wizard on AOL’s
website, Thrive.
Traveling extensively, he lectures and gives
seminars to chefs' associations, food
professionals, cooking and food service
students and industry groups from California
to Paris on subjects ranging from food
trends, specialty foods, restaurants and
marketing to restaurant real estate and
finance.
Wolf’s success in Design Direction has led
to the creation of Clark Wolf for
Fortessa, a custom line of tableware in
collaboration with Fortessa, on of the
industry’s leading design, development and
marketing companies.
After leaving his Southern California
hometown for the San Francisco Bay Area to
complete a degree in English Literature,
Wolf was a waiter on the railroad, working
eighteen-hour days on the line from Oakland
to Chicago. He then opened and managed a
cheese and wine shop at the base of Nob
Hill, where a chance meeting led to a
lasting friendship with the legendary James
Beard.
Wolf next opened the San Francisco branch of
the Oakville
Grocery and retooled the original Napa
Valley store. He was the first to retail
Laura Chenel’s California Chevre and spent
countless hours finding and sampling
foodstuffs with the likes of Marion
Cunningham, Alice Waters, Ruth Reichl,
Jeremiah Tower and Catherine Brandel.
In 1982, he was brought to Manhattan by
Barbara Kafka to open and run Star Spangled Foods.
One year later, Wolf began traveling,
lecturing, consulting to specialty food
retail stores and doing some ancillary
restaurant consulting.
After being recommended to The Santo
Group by John Mariani, Wolf and Joe Santo
created Arizona 206. They then collaborated on the re-do of The Sign of the Dove
(earning three stars in the NY Times)
Yellowfingers, and Arizona
café.
In
1986 Wolf formed Clark Wolf Company. In
1989 he began consulting to Jonathan Tisch
and Loews Hotels, with whom he has worked on
eighteen hotels. In
1994, he opened his own restaurant, The
Markham, in New York City.
After a successful two year run, wolf sold
his part of The Markham to refocus on Clark Wolf Company.
Since 1996, Wolf has served as Chair of the
Advisory Committee to New York
University’s Department of Nutrition & Food
Studies.
After founding the New York chapter of the American
Institute of Wine & Food, he served on
its National Board and mounted six
international conferences.
Other pro bono work includes:
consulting to annual fundraising event for
Thirteen/WNET
for the last sixteen years, creating the
Sunday Night Supper for God’s Love We Deliver and serving on the Executive Committee of Aid
& Comfort benefits in San Francisco and
Boston.
Current and recent projects include:
Mandalay Resort Group in Las Vegas;
Park Place Entertainment in Las Vegas
and other locations nationally, including
Caesar’s Palace, The Flamingo,
Bally’s and Paris Las Vegas;
East West Partners in North Lake Tahoe,
Denver and Beaver Creek, CO; the recently
opened Royal Pacific Resort,
Portofino Bay Hotel and The Hard Rock
Hotel
for Loews Hotels and Universal/MCA in
Orlando; the Loews Miami Beach Hotel
and the Loews Philadelphia Hotel;
The San Jose Marriott; the California
Milk Advisory Board; the Walnut
Marketing Board.
Scott Mitchell
Vice
President & Partner
Scott Mitchell has extensive experience at
the core development of creative and
trend-based small businesses.
As a design partner at the leading custom
bridal design house in New York he was
instrumental in doubling the sales without
increasing staff size.
During his years as assistant to the
designer John Bartlett, Mitchell was
key to the launch of a new division and the
transfer of the production to Italy and
managed the
New York headquarters.
Mitchell studied design at the University
of Texas at Austin and has led several
academically based national organizations.
For Clark Wolf Company, Mitchell oversees
strategic planning and business operations,
as well as acting as the company’s
Treasurer.
Tim Shaw
Tabletop Coordinator
Assistant to Clark Wolf
Tim
Shaw holds a Bachelors degree in classics
and archaeology from
Williams
College, a Masters in
Food Studies from
New York
University
and The Grande Diplome from The French
Culinary Institute.
His
extensive food service experience includes
both Front of the House and Back of the
House work in restaurants such as
Osteria del Circo and
One if by Land, Two if by Sea in
New York City
, The Mill on the Floss and The
Orchards in
Williamstown
,
Massachusetts
as well as Mood Food, David Kron
and
Marcey Brownstein Caterers.
He is
an adjunct professor in
New York
University's
Department of Nutrition and Food Dtudies
and a teacher at
Cooking By The Book - an avocational
cooking school located in Tribeca.
Most recently he taught a course in Food
Service Sanitation to the entire staff of
the French Culinary Institute and
will be teaching the same course to students
starting in the summer of 2003.
In
1998, Tim began his own Private Chef service
which grew to include over 30 families,
including members of the Soros Family, the
LeFrak Family, Denise Rich, Kurt Russell and
Goldie Hawn, among others.
In
addition to coordinating community outreach
and professional conferences, assisting in
the activities of the Advisory Committee to
New York
University
’s Department of Nutrition & Food Studies
and overseeing all office activities, Tim
manages the selection, acquisition,
specification and presentation of Tabletop
programs for Hotel and Restaurant clients.
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